Steiff Quality - Why Choose Steiff

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Steiff: Commitment to Quality and Safety

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Quality First: Why you should choose Steiff

A fair question: When cheap soft toys are readily available, why should customers choose Steiff?

 
If you asked us, we would certainly point to aspects such as the lovingly child-friendly design of our toys. Or our unique range of products, our long tradition and so on. However, there is one more criterion that sets apart the brand with the "Button in Ear" -- its superior quality.

Margarete Steiff, the innovative founder of our company, used to say, "Only the best is good enough for the children." Today, 135 years later, this still holds true for us - every day and at every workstation. Particularly at a time when synthetic additives abound unseen, we want you to be able to be rest assured that the soft, silky fur of your child's playmat is free of any harmful substances. This means that children can play safely with their furry friends for life -  and that their parents know that theyr are in safe "paws".

We at Steiff see our commitment to safe toys as the most important of many reason for opting for Steiff. Here, you can see what we mean by this and how we put it into practice. We subject ourselves to far stricter standards than those required by law - this is because it is simply send nature to us.
 
Steiff stuffed lions undergoing testing
THE DEKRA CERTIFICATEDekra Logo
Awarded based on worldwide recognized tests for mechanical, chemical, physical, healthy and hygienic clearance. Steiff products pass strict, internationally renowned tests in order to obtain the Dekra certificate
THE CE SYMBOLCE Logo
The CE identification confirms that the product complies with all valid European toy safety guidelines with regard to product safety. All Steiff products bear the CE mark.
OEKO TESTOko Test Logo
Current proof of the strict requirements of our products.
THE ISO 9001 CERTIFICATIONTUV SO 9001 CERTIFICATION LOGO
Exemplary quality management: The ISO 9001 certification confirms that the Steiff Company complies with the highest standards of the QM system.
THE "SPIEL GUT" AWARDSPIEL GUT AWARD LOGO
The "spiel gut" rating is awarded by the Children's Games and Toy Task Force (Arbeitsausschuss Kinderspienl und Spielzeug e.V.) for a particular toy. Materials, production and use are the focus of this testing.
THE "TOY" SYMBOLTOY SYMBOL
Articles marked with this symbol comply with the european directive 2009/48/EG on toy safety.

 

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